YSL blossomed in Bangkok with Mon Paris Parfum Floral

Yves Saint Laurent Beauté took over Bangkok’s King Power Downtown Srivaree Complex wit a blossoming pop-up to launch the brand’s new fragrance – Mon Paris Parfum Floral.  The ‘Make it Yours’ pop-up was peak personalisation, where customers embarked on a ‘romantic journey’ to discover the new chypre and white peony elements of YSL Beauté’s new…

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First Class Beauty with DFS

This August DFS will be transforming 25 DFS and T Galleria by DFS Stores into ‘a whimsical wonderland of beauty treats’ featuring exclusive products and experiences by 40 of your favourite beauty, skincare, and make-up brands.  This year, the First Class Beauty Campaign will be making one-stop-shop-beauty destinations that offers a curated selection of different…

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Discover the three-axis of Guerlain at Changi T3

In exciting pop-up news, The Shilla Duty Free and Guerlain have collaborated on a new ‘three axis pop-up store’ in Changi Airport Terminal 3, where you can discover Guerlain’s best-selling beauty, skincare, and make-up lines — a.k.a the three axes of Guerlain beauty.  Skincare: The pop-up has the exclusive to Guerlain’s Abeille Royale launch. The…

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Yves Saint Laurent Beauté brings ‘Rock & Roll’ to CDF Haitang Bay

Rock and Roll isn’t something often used to describe Duty Free shopping — but Yves Saint Laurent Beauté’s latest pop-up shows us that it really should be! In an edgy new collaboration, Yves Saint Laurent Beauté and China Duty Free have taken over the CDF Mall in Hating Bay with their new ‘Make it Yours’…

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Coming up Roses: Dior Les Parfums transforms Changi into the rose fields of Grasse

The south of France has been a source of inspiration for plenty fragrance houses, but none more so than for Dior Parfums. From the playful femininity of Miss Dior, the sensual elegance of J’adore, and the mysterious allure of Sauvage – each Dior scent somehow always traces back its origins to the south of France.…

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